Well how does anything spread around in our social circles really? Simple—through word-of-mouth. Friends pass on information to their friends and those friends to their friends and so on and it keeps going.
A viral video is usually viewed as being funny. We have all seen “David After Dentist” or “Charlie Bit Me.”
Other viral videos can be of cute animals or of epic fails. And some can be plain annoying, however catchy like the musical styling of Rebecca Black “Friday”.
However, viral videos could also have more of a reason behind them. For instance, a medical center in Portland, Oregon made a video with the staff for breast cancer awareness month. Employees put on pink latex gloves and made a music video.
Even with all of this said, a viral video is not only about the content. A viral video is considered viral for the amount of views it receives in a short/certain amount of time.
Buzz is another element in having a video be viral. For example, on the Today show they talked to a couple that walked down the aisle in a very unique way. Sure, they weren’t the first couple to do this but they were certainly the first to be noticed. Soon after many videos like this were making its way on YouTube.
Comedic TV hosts like Daniel Tosh, Jon Stewart, and Joel McHale also talk about some of these videos and give their comedic commentary on the video at hand.
Making videos parodied, remixed or auto-tuned also seems to be a way to know you have hit viral status. (Charlie-Remixed and David-Remixed) Though often times the parodied videos are not as funny as the original.
Longevity is perhaps another great sign of a viral video. People still talk about Charlie Sheen Winning and The Bed Intruder and how you have to “Hide yo wife, Hide yo kids” (remixed video)
Now you know what elements make a video viral! So to conclude I will leave you with this cute, annoying, funny video that has gone viral, been remixed and still seems to have audiences watching.
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